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James Harden continues to be undervalued and disrespected

In today's Rocket Fuel: James Harden is putting up historic numbers that he can very well continue to put up, but is still getting disrespect from fans and media. Plus, the beard stars in another funny commercial for Adidas.

Erik Williams-USA TODAY Sports

The Rockets avenged that disappointing loss to the Thunder with a bounce-back blowout of the Trail Blazers. Now the weekend is here and we can celebrate! Make sure you're caught up on the latest Rockets news with today's Rocket Fuel!

James Harden's numbers aren't just historic — they're sustainable | Sporting News

That's the big thing with the beard's historic numbers: he's going to keep this up. Now it's a matter of the Rockets getting enough wins to warrant him serious MVP discussion.

James Harden Can't Get No Respect | Houston Press

James Harden is one of the NBA's best players, but no one seems to notice. That's what will happen in the age of social media: Reputations are cemented in stone.

James Harden defends his NBA reputation in latest adidas spot | FOX Sports

If you haven't seen it yet, check out the new James Harden commercial if you want a quick laugh.

7 takeaways from early going of 2016-17 NBA season: Clippers out front ... for now | CBSSports.com

Who doesn't love early season takeaways? I surely do!